Ask Natalie to do a ‘steezy Nollie Tre over the hip’ and she’ll likely laugh in your face.
(Mainly because, much like us, she has no idea what a steezy Nollie Tre is, other than it’s something to do with skateboarding.)
Ask her to set you up a successful AdWords campaign, though, and she’s got that down.
Luckily for Natalie (and for JTN) her job rarely involves anything skateboarding-related and often involves something AdWords-related.
So, if you asked Natalie to ‘make a bid adjustment on your best affinity audience’ instead, she’d reply in her most badass skateboarding voice: ‘Yes, with pleasure!’
You see, while she doesn’t know skateboarding… She does know AdWords. In fact, she’s AdWords certified.
Check this out: When she took over one client’s AdWords account, she increased the number of conversions by 192% and the number of clicks by 645% from the previous period.
At JTN, we’re the first to admit that we aren’t experts in everything. Who is?
(At this point, we’d like to call on Jack, whose famous pursuit of ‘all trades’ nicely demonstrates that, in fact, NO ONE should aim to be an expert at everything.)
However, while we certainly don’t know everything, we do know marketing—a trade which we’ve dedicated years to perfecting.
If, like us, you’re someone who recognizes that trying to turn your business into a Jack-of-all-trades will do more harm than good, and that allocating your marketing to experts will actually grow your business, then perhaps it’s time to consider leveraging our skills.
If you know your firm would benefit from an AdWords campaign that gets you seen by the right people, but aren’t quite sure what that might entail or how best to implement it, get in touch.
With us doing what we do best, you’ll have more time to do what you do best—a recipe which, as proven by the results we glean for our clients time and time again, translates into substantial growth for your business.
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