by JTN | Mar 25, 2018 | tech company
Writing copy that really resonates with your reader is no easy feat. If it were, we’d never have to deal with bad sales copy or crude marketing messages again. Wouldn’t that be nice! But, while it’s not easy, there are a few tricks of the trade that make it a lot...
by JTN | Mar 14, 2018 | tech company
Just like you wouldn’t ask an accountant to perform open heart surgery, you wouldn’t ask Beth for directions. You see, she’s not so good at them. Luckily for Beth though, her job doesn’t involve being a master navigator… It involves crafting compelling copy that helps...
by JTN | Mar 14, 2018 | general marketing
Just like you wouldn’t ask an accountant to perform open heart surgery, you wouldn’t ask Beth for directions. You see, she’s not so good at them. Luckily for Beth though, her job doesn’t involve being a master navigator… It involves crafting compelling copy that helps...
by JTN | Jan 8, 2018 | 5-minute reads
Here at JTN, we have a ‘resources’ channel in our Slack workspace, where we post anything we come across that we think might be useful or inspiring to other members of the team. On Friday, Melissa posted something in it that really caught my attention. Something that...
by JTN | Dec 22, 2017 | general marketing
The first of many to come, this ultimate checklist will guide you through blog marketing for your firm. Why write blogs? If you think blogging is for teenagers, then think again. Blogging has branched out from ‘just a personal online diary’ to something that a huge...
